Trend #1
Influencer Marketing and Live Commerce
Kunal Puri identifies the rise of influencer marketing coupled with live-commerce as a major trend unfolding in North America and Europe
Trend #2
Digital Solutions to Minimize Returns
Ezhil Mani identifies minimizing returns through digital solutions as a key trend in boosting commerce profitability
Trend #3
Rise in Direct-to-Consumer Commerce (DTC)
Timo Weis identifies this increasing shift towards Direct-to-Consumer (DTC) strategies as a key digital commerce trend for 2024
Trend #4
AR and VR Experiences in Retail
Karolina Gujska predicts the convergence of AR and VR as a major trend reshaping the retail landscape
Trend #5
AI in Ecommerce
Rajiv Ranjan Rai identifies a surge in adoption of AI as a key digital commerce trend for 2024, expanding beyond traditional roles to transform product discovery and content personalization
Trend #6
Composable Commerce Architecture
Sebastian Weston-Lewis identifies a surge in enterprises embracing composable commerce architecture as a key trend in 2024
Trend #7
AI-Driven Next-Gen Retail Experiences
Ambeshwar Nath anticipates a pivotal shift in digital commerce, with retail experiences reaching new heights through AI-driven personalization
Trend #8
Quick Commerce
Abhinav Sopory identifies 5 key considerations for quick commerce success in 2024
Trend #9
Omni-Experience in Retail
Ravindar Vanam identifies the need for retailers to optimize omni-channel customer experiences to ensure seamless buying journey for their customers
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