B2C
Energy
Fueling Loyalty Management in the Energy and Petrol Sector
Industry
B2C | Energy
Region
Europe
About the Company
A leading global integrated energy company operating across oil, natural gas, and renewable energy, with a strong focus on sustainability, innovation, and the transition to cleaner energy solutions.
Results at a Glance
0
Countries served
The energy leader now provides added value and incentives to a critical customer segment, with a digital experience tailored specifically to the needs and nuances of garage owners and mechanics.
With a flexible and powerful Infosys Equinox Loyalty module, the enterprise handles complex incentives, promotions and redemption use cases across their global network of Independent Workshop customers.
Challenges
With loyalty a key aspect of their digital transformation roadmap, the energy company needed:
- Increased transparency in the automotive lubricants business network
- The ability to issue loyalty points to Independent Workshops (garage owners and mechanics) for app engagement and orders
- The ability for Independent Workshops to redeem points for discounts and perks
- Activity dashboards to manage points and view history
Solutions
With Infosys Equinox as the back-office web platform and front-end interface, we delivered:
A custom-built mobile application for Independent Workshop end users
Microservices and storefront orchestration APIs to compose the Loyalty Mobile App
A Loyalty rules engine to configure complex earning and redemption logic
A direct communication channel between the enterprise and end customers
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