SUCCESS STORY

B2C
EdTech

Going Headless to Get Ahead in EdTech

A pandemic and sudden shift to virtual learning opened an opportunity for a $200M Indian EdTech firm to launch a digital classroom program for 150,000 students.

Building an integrated education platform for an EdTech giant

Industry

B2C | EdTech

Region

Asia-Pacific

About the Company

A leading education company providing coaching and digital learning solutions for competitive exams, known for its strong academic results and learning methodologies.

Results at a Glance

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Students onboarded

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New students attracted

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Existing students enrolled

EdTech firm achieved a market leadership position, rapidly onboarding over 150,000 existing students. Business growth accelerated with over 50,000 new students purchasing various learning products.

Challenges

As a new initiative, and in response to rapidly changing market conditions, the client needed to launch fast with:

  • An end-to-end solution that connected course delivery, customer relationship management and commerce
  • A way to embed transaction capabilities into key touchpoints
  • Reporting and analytics that can be delivered to internal and end users
  • The ability to leverage existing client resources, including a network of sales agents and business portals

Solutions

Infosys integrated Infosys Equinox microservices seamlessly with internal companion platforms Wingspan (learning management), Meridian (CRM) and Zoom to achieve a holistic system, allowing the client to:

Publish, organize, search, and consume learning content, conduct assessments and publish results and comprehensive analytics

Enable students to pay for live and on-demand classes, tightly integrated with CRM

Allow students to personalize their learning modules to fit their academic and career goals

Sync integrated data with various sales and marketing channels to promote learning products

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