B2B2C
CPG
Direct Sales
A Dynamic Solution for Global Omnichannel B2B2C Commerce Excellence
Industry
B2B2C | CPG | Direct Sales
Region
Global
About the Company
A global direct selling company specializing in personal care, anti-aging, and nutritional products, driven by innovation in beauty and wellness solutions.
Results at a Glance
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API response times
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Availability
The enterprise is now equipped to enable complex commerce for a wide range of users, members, customers and partners within its expanding business model, and bring innovation to digital, physical, mobile, social networks and smart devices.
The B2B2C solution is designed to cater to global markets, with the flexibility to bring new enterprise partners into its digital ecosystem.
Challenges
The high-tech beauty and wellness brand needed to:
- Improve brand engagement and deliver a seamless omnichannel experience
- Support its network of independent distributors with digital tools
- Power localized stores in multi-languages and currencies
- Enable B2B2C multi-tenancy for brand partners
Solutions
Infosys Equinox provided a highly scalable and performant API-first architecture to support:
Consumer websites, distributor storefronts, partner portals, walk-in stores, mobile applications, and experience centers
Innovation across social commerce, augmented reality and conversational commerce
A world class customer care support channel through Equinox’ Admin Portal
Robust admin tooling to manage a large portfolio of localized e-stores
Explore More Success Stories
Looking to build complex commerce use cases while delivering omnichannel experience across global markets? Get in touch with us.
Discuss your unique business challenges with our commerce experts and build a customized composable commerce landscape using our MACH-X architecture.
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